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Using Social Media to Promote Holiday Charitable Giving
Tara Erwin SKM Group - Buffalo Advertising Agency - Creating results through targeted marketing. No doubt the holiday season is the time for reflection. We recognize the good fortune that’s been...
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PRSA Presents 43North’s Winning Strategy at Annual Meeting
Tara Erwin SKM Group - Buffalo Advertising Agency - Creating results through targeted marketing. “Unprecedented innovation equals unprecedented activity,” was the opening quote in a video presented by...
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Winning in a Crowded Playing Field
Ashley Lewis SKM Group - Buffalo Advertising Agency - Creating results through targeted marketing. We all know Super Bowl Sunday is not just about the game, there’s the parties, the endless food and...
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Cupid’s Change of Plans
Pamela Guggi SKM Group - Buffalo Advertising Agency - Creating results through targeted marketing. Valentine’s Day is the same day every year, right? If you answered yes, unfortunately you would be...
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Guerilla Marketing in a Financial World
Jamie Zielonko SKM Group - Buffalo Advertising Agency - Creating results through targeted marketing. Financial marketing does not need to be dry. It doesn’t even need to follow the norm when it comes...
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5 Social Media Best Practices for Insurance Companies
Amanda Waggoner SKM Group - Buffalo Advertising Agency - Creating results through targeted marketing. For some companies, coming up with a social media strategy is easy. The product or service they...
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Winning Techniques to Stay Top of Mind in the Off-Season
Katie Johnson SKM Group - Buffalo Advertising Agency - Creating results through targeted marketing. After an extremely harsh winter, we all deserve the warm spring weather that’s finally arrived. And...
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Automotive Dealership Perception – A Lot has Changed with Lots
Greg Bauch SKM Group - Buffalo Advertising Agency - Creating results through targeted marketing. The last ten years have brought about many changes in the automotive dealership industry. Gone are the...
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If you sell insurance, use a mascot to attract new customers.
Jonathan Koziol SKM Group - Buffalo Advertising Agency - Creating results through targeted marketing. We all love to hate (AND hate to love) advertising mascots. The loveable silly characters that can...
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Reaching Millennials in a Digital Age
Trish Wiest SKM Group - Buffalo Advertising Agency - Creating results through targeted marketing. Baby boomers, Generation X and now we have Millennials. If you’re in the advertising industry you’ve...
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